Authors on the Web: Yes, a website or Blog is critical to your success.

You know I am often amazed at how many "writers" are not on the web or don't use a computer to create their work. This is not very business savvy in my opinion because most of the world conducts business over the internet.

My first publisher and I sent files and edits back and forth and the whole final manuscript was sent in via email. My last editor at another publishing house demanded a hard copy and disk. The whole process was slow and laborious--simply because she was not up to speed on the new technology.

If you read the previous guest post, I would say I would agree with the basic idea that you MUST have a web presence but I don't think you need to create an old fashioned website when a blog will get you up and running, get you better search engine results, and is very simple to manage.

This page is a blog that I attached to the website. More and more I have moved away from adding new content on the static part of any of my sites because I can blog and go live instantly. Granted, this is a pain because I run multiple sites and now feel they should all be blogs to save me the headaches of running a website...which means more work.

The key is that blogs allow your audience and readers to interact with you. It creates a community which is what you ultimately want. It also gets you better search engine traffic and ranking.

Consistency is key. You need a web presence and you need to update it, at the very minimum, once a month. I tend to blog at least once a week and more on a couple of my blogs.

So, I believe you should have a website for each book and for you as an author. Currently I run three just on my work and to promote my work as an author, speaker, and animal specialist. If someone types in the book name, they get my book website, if they type in my name--they get my website designed for the media and event planners.

This strategy has landed some big media spots related to breaking news and quite a few feature interviews on my books. Is it worth it? Absolutely!

So, having said that you won't want to miss the Annie Jennings PR teleseminar reviewing media websites on October 17th.

If you miss it, she also has a wealth of information free to authors and other experts at the Annie Jennings PR website. You can find some of the past Annie Jennings PR teleseminar shows on the site or you can purchase the best Annie Jennings PR programs by clicking here.